Discussion 1

  
· Reflect upon the IT strategies that are used to encourage economic development. Select two strategies and discuss how economic factors affect the strategies that a government may use to facilitate economic development.
· Choose the strategies that seem to be complementary to one other and could be implemented simultaneously. Justify your response.
· Using the three-step process for assessing the IT organization, determine the impact of economic factors at the enterprise level for each step.
· Give your opinion as to which critical element of strategy (people, process, or technology) is the most important. Justify your answer.
· Evaluate the elements of a strong marketing channel strategy to determine what element of the strategy might cause the strategy to fail.
· Choose a company of your choice that operates its own logistics and one that likely outsources its logistics functions. Comparing the two, discuss how the two companies approach their marketing channel strategies. 
· Choose a retailer. Then, of the six phases of the channel design process, determine which has the greatest impact on whether or not a channel strategy is successful for that retailer. Provide your rationale.
· Examine how a strong marketing channel design will pay for itself.

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