External link to Southwestern Airlines

Southwestern Airlines

Southwest Airlines Co. (“Southwest”) is a major U. S. airline that primarily provides short Haul high-frequency, point-to-point, and low-fare service. Southwest was incorporated in Texas and commenced operations on June 18, 1971 with three Boeing 737 aircraft Serving three Texas cities; Dallas, Houston, and San Antonio. Today Southwest operates nearly 400 Boeing 737 aircraft to 59 U. S. cities. Southwest has the lowest operating cost […]

External link to Southwest Airline: on-Boarding Approach

Southwest Airline: on-Boarding Approach

On-Boarding Approach Southwest Airline There are a few companies out there that truly understand the importance of On-boarding. Southwest airline has taken an approach that resonates with all employees new and old. Their understanding of human culture and how people absorb information is vital to their process. Human beings are emotional creatures, thus learning from this they have produced an effective on-boarding procedure. Stimulating a […]

External link to Strategic Evaluation of South West Airlines

Strategic Evaluation of South West Airlines

Introduction Southwest Airlines has been a strong growth company over the last 4 decades. Using its low-cost, no-frill, customer friendly, point-to-point operational strategy, Southwest has been able to sustain considerable growth over the years and reported straight profits since its incumbent. Southwest Airlines now has a market capitalization of $9.1 billion and is positioned as one of the strongest airlines in the struggling airlines industry. […]

External link to Mission Of Southwest Airlines

Mission Of Southwest Airlines

Case 3, Southwest Airlines             Mission can be thought of as a task to be pursued, or as a set of objectives.  Vision is an image of the future, or a set of goals.  The mission of Southwest Airlines is to provide better value in over-priced and under-served markets.  Southwest’s vision is to increase service to those markets without increasing the cost of service.  This […]

External link to Leadership of Southwest Airlines

Leadership of Southwest Airlines

Development of the Human Factor According to (Carter,1996), Human Resource Development falls in the category of activities that develop different personnel within an organization for example career wise, for training purposes and in the general development of the organization. This is slightly different from Human Resource Management which being a key management activity allows those in leadership positions to decide the staffing requirements, recruitment and […]

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